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The Story of the Gig Economy
What is the Gig Economy?
It's many things to many people. It consists
of services that present a new departure
of the traditionally employed worker to
individuals who can provide their services
and skills. This is allowing a new type of
business - in which people become
entrepreneurs.
According to Statistics Canada household
debt is at an all time high. Combine that
fact with stagnating wages plus the cost of
living, the gig economy makes sense to
individuals looking to supplement their
income.
Randstad Canada estimated 20-30% of the
Canadian workforce are made up of non
-traditional workers.
It is expected that this type of work will
become more accepted in the future.
Consulting firm McKinsey estimates that
up to 162 million people in the U.S. and
EU currently engage in independent work.
Forbes suggest that 50% of the U.S.
workforce will be freelancers by 2020. The
gig economy is growing dramatically,
globally.
What sort of work are we talking about?
Any short term freelance jobs can work! If
you have the time and the skills, the gig
economy will definitely work for you.
Whether you are great at cleaning, dog
walking, or running errands. In person or
online - it's all up to you!
Another article on the subject
of your own business here.
The Problem:
"I'm going to be honest with you all; The
one skill I appreciate most with my VA
(who is now on leave which is giving me
all types of sad feelings lol) is that she
makes my job easier.
The hardest part about hiring someone is
that you have to train them, trust them,
and teach them how to make your life
easier.
If there was a VA that could make
onboarding so easy that all we needed was
a two or three-hour training - ie they know
all the questions to ask, they suggest ways
to take work OFF my plate, that would be a
golden VA."
- My friend Cathy Topping Websitetoolkit
The Solution:
Research
regularly shows that the millennial
generation (who are more numerous
than any generation since the soon to
retire Baby Boomers) are actively
looking to work differently and are
increasingly drawn to the type of
careers the gig economy offers.
I have joined the Gig Economy
with My New Gig Offers as a VA.
There are many synonyms of ‘Virtual Assistant’ that I could use, such as: ‘Business Support Professional’, ‘Executive Assistant’, ‘Freelance Business Support’ or a title that reflects my specialism, such as: ‘Social Media Creation Specialist’
Basic
10 hrs /mth
A 30 min planning session
Pro
15 hrs /mth
2 - 30 min planning sessions
Premium
25 hrs/mth
2 - 30 min planning sessions per week
Are you struggling with creating content
and keeping up your consistency with
Instagram or Facebook? It may be time to
outsource. I offer social media management
and blogging packages. I am taking on two
more clients now.
Let’s schedule a discovery call and see if
we’re a good fit!
In Conclusion:
As the gig economy grows in the future, so
do the opportunities for organizations
of all sizes to increase their impact and
profits in a way that is cost effective
and creative.
That's good news for entrepreneurs
everywhere!
Sources:
https://www.theglobeandmail.com/globe-investor/personal-finance/household-finances/why-canadians-cant-stop-borrowing/article33627676/
https://globalnews.ca/news/3385957/canada-flexible-gig-economy-jobs/
https://www.mckinsey.com/featured-insights/employment-and-growth/independent-work-choice-necessity-and-the-gig-economy
https://www.forbes.com/sites/jiawertz/2018/01/23/why-the-gig-economy-can-be-essential-to-business-growth/#4ad9e4952580
