Why are Affiliate Programs such a popular business model for generating income online?
They allow you to get products together for sale on your online business for a cheap or even free price. I have found some great marketers who are doing just that now. Here are their tips on how they are doing their affiliate marketing for the holidays…
If you are looking to increase your holiday sales & holidays shopping, keep these dates in mind.
- Thanksgiving in the USA: Black Friday
- Small Business Saturday
- Cyber Monday and of course
- CHRISTMAS SPECIALS.
Start your online affiliate sales programs now! Your competitors already have holiday shopping income on their minds. Time to start your affiliate advertising for the holidays… I have a few ideas for you!
Your online affiliate programs for your holiday marketing efforts should include an investment in social media to increase commerce and strengthen your brand reach. Socializing types of commerce, such as on Instagram and tapping into the user-generated content on Pinterest are two options. Facebook remains the biggest in social media in 2017.
Despite the rising popularity of other networks. Most people, from the research I have found, will PLAN ON using Facebook during the holidays or Pinterest in combination with Affiliate Programs. You go where the customers are.
Brand your social media on Facebook easily with holiday type themes, incorporate holiday hashtags on Twitter and Instagram. Other tactics include using time-limited offers to create a sense of urgency using a countdown timer such as the day sale specials on Black Friday or Cyber Monday that inspires customers to visit your site or Facebook business page.
How To Use Affiliate Programs
From a friend’s facebook page, Suzi Whitfield on how to use Affiliate links from Amazon. Get up to 10% in advertising fees Earn advertising fees from Qualifying Purchases, not just the products you advertised. It’s only a 24 hr cookie. Use the HTML link from Amazon on your blog as I have done with my planner that I am promoting.
Search on Pinterest for your niche. “Gift guides for Christmas.” You will see where they are affiliates for many programs. Click thru to their blogs and gift guides. or search for things like “Target affiliate programs”.
Amazon has a rule that you can’t use cloaks such as pretty links for the URLS Use the URL as is. They supply the HTML link for you to use. Suzi suggested that you use that on the text side of your blog when you are applying it.
You also can’t use their images as pin images. If they change the HTML link then it will change on your site as well. You can be shut down by Amazon if you don’t follow their TOS.
The Headlines you use are very important. Be specific. “Best Christmas truck for 3-year-old boys“. Niche down as much a possible. If you purchase something you can add an image of it with little boys playing with it, you don’t have to show their faces Suzi mentioned. Use your keywords as an overlay on the image, in the description itself. Mentioning the year she said was a good idea. But don’t put it in the URL of the image, if you want to use next year.
Best Christmas Gift Ideas for Affiliates
- Always disclose that you are showing images with affiliate links before they show up.
- Use some text to get people interested in what you are selling.
- Do a review of the product that you purchased and if you endorse it why you are doing so.
- Know what your audience wants and how this product will help them.
Don’t show the price. If there is no price they will have to click thru. Highlight the image, center it and connect it to a new tab. If it’s too expensive they just might see something else that they like and will click thru and make a purchase anyway. Add some other items from a few programs that you are an affiliate. What appeals to one person may not to another.
Best Christmas Gift Planners for Bloggers
My example would be the one I purchased. CREATE A One Year Blog & Editorial Planner by Meera Kothand.
I am truly excited to have purchased this all in one planner for 2018. Meera has the best planner I have found in months of searching and I went through many many marketers courses and programs to find hers. ~ Kathryn Maclean
Click the image below to purchase from Amazon.
Create is a planning and editorial system designed specifically to help ambitious bloggers and solopreneurs like you create intentional content, grow and nurture audience and build a business with your blog. Meera Kothand
I have been following Meera and she is such a terrific marketer! I first read an article of hers on Pinterest and was impressed with her knowledge of email marketing. I signed up for her 5 Day Intensive email series and then continued to Amazon from her site. Very prolific I have opted in for many of her programs. I recommend her work highly. ~Kathryn
This post on Affiliate marketing was inspired by another blogger I admire, a former Engineer Suzi Whitfield, as I mentioned above who runs the Start A Mom Blog business. She is a stay at home Mom with three little children. The video that I listened to recently from her Facebook page, was the basis for my article. I am an affiliate for some of her products one of which is Blog By Number A Step by Step Guide to How to Start a Mom Blog.
Suzi said to use search words on Pinterest so people will find your information. Use the same image on the page that people will click thru to. Don’t forget to use your Alt tags with the keywords. You can use plugins or the chrome ext to pin your image to Pinterest. Add your keywords to your description. There are 100s of affiliate programs to choose from. They track you so you are a free sales team for them, they pay you when they make money.
On Picmonkey you can create a college like this one. Suzi has a free course on Picmonkey Or you create a flat lay -(Aesthetically arrange inanimate objects ) to show a product in your home.
CREATE I have also used this to connect with my landing page for my affiliate link for the planner. You can promote this to your Facebook business page also your Facebook personal page. On Twitter, certainly on Pinterest and on Instagram if the size is ok. On Picmonkey you can use Roger for a smaller size or in the editor change the size.
Click Image to go to Amazon info page.
Use The End Of The Year To Your Advantage.
It’s a perfect time for your fans to get to know you a little more as well as your business a little better. Post pics of your celebrations on your Facebook profile page. Feature items from your site on your Facebook Fan page/Business pages.
Before publishing, (on any social media platform) ask yourself these quick questions:
- Is this post unique enough to stop someone in the feed? I create my own images using Canva or Picmonkey to make them special. Instagram from my PC using Instamate or just direct using my phone.
- Does it capture their attention to read/watch/ engage/or share the post? Most shared images are quotes or subjects done on a holiday season theme. Don’t forget Holiday gifs this year.
- Is this post a personal story /funny video? Visually does it still stand out? Family pics are always unique and if you add text to them they stand out and look great. Online family Christmas cards?
Affiliate programs for you…
This is one of the most profitable ways to make money on the internet. Particularly during the holidays. There are so many discounts and extra special prices going around for special days like Small Business Saturday and Cyber Monday,
Finding which programs are best can be a lot of work. Which online affiliate programs should you promote? Which products do you use? Clickbank, Shareasale, JV Zoo? Should you could be an affiliate for Aweber, GetResponse or my fav Convert Kit? The list goes on and on. It depends on experience. You find what is right for you.
I have a RECOMMENDATIONS < page with Free Products that I use on my site and some that I am an affiliate for.
Happy Holidays to you and your family!
About Kathryn Maclean http://www.facebook.com/marketingofflineonline
A certified Social Media Campaign specialist using Facebook, Twitter Pinterest and Google +. Affiliate Network Marketing using resources such as PAC Power Affiliate Club