No matter how it is spelled, COLOR -USA, or COLOUR -CDN, we all know that colour spells interest on our websites. Think of well-known brands, Google without it’s colourful Google. Or  Coca-Cola without its beautiful red. Do you know which colors to use that will appeal to your audience? What does the color on your site […]

Business re-branding? Do you want more of the right people benefiting from your content? How to do so? Perhaps a re-brand is in order? Do your unique strengths stand out in your present website/blog?  Does your copy need tweaking? Does the welcome page state quickly what the site is about? I am re-branding my site […]

What you don’t know about Pinterest can be holding back your website/blog traffic. It’s free traffic too. I like free,  I bet you do too! Did you know that more than 90% of pins come from websites? Yes, not from Pinterest Profiles. The pins last a long time. Weeks, months, even years in some cases. Great for Business! People go […]

Brand Development is tricky. You are developing a digital marketing strategy and a brand identity. Just how you go about doing this for your business, will be unique or exclusive, to only you. Why is this so? Because a brand is YOU before your business. You are an individual with many facets to your personality,  and you bring […]

Branding is a very important aspect of your Business Branding yourself before your business is the positive experience your customers have with YOU,  first and then your company. Your company’s brand represents your market identity …… who you are, what you do,  the important quality you provide,  adding up to your reputation for trustworthiness.That “know like […]