Content Calendar Publishing Utilizing the Power 0f Asana


Asana is a content calendar that is a  cloud-based task management app to facilitate team communication and collaboration.

It can work for personal task management as for bloggers and solopreneurs but is also suited for management of teams for project management. Asana helps to manage tasks and people effectively.

content calendar Asana

Asana is iOS or Android app

If you have worked with other people on a team you know just how frustrating it is to go back and forth on email. Also, it’s equally nuts to get everything together for yourself, if it’s just you managing everything in your one-woman business.

I have found that using Asana as a content editorial project management tool is my answer to managing my business. I really love using it because I have everything I need in one place. I can keep track of everything and if I need to send my partner who is my husband, I can do so easily and we have a trail of it so no more ” I never got that payment!”


Asana is a large organization with three offices worldwide. SF, NYC, and Dublin.  25,000+ paying customers.

Main organization

Breaking down your annual marketing plan into the next steps:

  • Marketing strategy
  • Content calendar
  • Campaign management
  • Creative production
  • Product launches
  • Event planning

So everyone can see how their work adds up to the big picture.

Organized Content  Calendar using the Publishing Process of Asana

What are the features?
Free unlimited projects and conversations up to 15 people.

I have a membership on Patreon for “Dotto Tech.” Steve Dotto publishes “Free Wednesday Webinars” on marketing practices which I feature on my “Women in Business Facebook Group“. A very well know Canadian Marketer, Steve had a TV Show for many years on the Canadian network. He is very entertaining, I try not to miss his webinars. Patreon members see archived shows but others only see them for 24hrs on his Youtube channel. ( My Group is now closed – soon to re-open)

Here he talks about Asana,  which is why I am using it now.

I like to organize my tasks in lists or projects as kanban-like boards or I think Steve calls them cards.
Communicate with entire teams or just for yourself.  It pays to remind myself!
Automatic updates of tasks and email reminders.
Tracking of projects with dashboards

I can set up a project simply or with all the moving parts. Recently I did a challenge and I have all the parts of that including the graphics saved under sections with tasks and subtasks under them. Great way to keep track of it all!

I have a template for everything I need to write a blog post. My checklist to make sure my posts go out on time. I just copy it for each week. I don’t have to go searching for something I need like the URL of the headline analyzer tool from Co-Schedule . because I have it in my template.

Organized Content using the publishing process of Asana

In addition to my tasks, I also check my Inbox daily. It has the new activity on all the projects and tasks I am following.
Asana is available on the web, it’s flexible and customizable, a great tool for teams large to small or individuals who want to organize their work in one central place. Asana does all that I have mentioned here but it does a lot more…

Here is another video that I have searched for that I like. to tell you more about what Asana can do for you.

Asana Content Calendar

Megan Minns

Check out the Asana Blog

One of the articles from the blog I found very helpful

So to conclude Asana is a content calendar that breaks down your annual marketing plan into steps so everyone can see how their work adds up to the big picture. This includes solopreneurs who need to see the big picture in one place.

Asana is a cloud-based task management application and an editorial calendar to facilitate team communication collaboration. It can work for personal task management for bloggers and small solopreneurs as well.  Try it!

If you would like a FREE 15 min chat on building your business using Asana see my contact page.


About Kathryn Maclean
A certified Social Media Campaign specialist using Facebook, Twitter Pinterest and Google +. Affiliate Network Marketing using resources such as PAC Power Affiliate Club – PAC Welcome Coordinator.


  1. Hi Kathryn,

    Asana looks like a pretty cool tool. Especially when working with others, even a team. Everyone can be on board with their specific tasks. It makes me want to have a team of people just to play with this.

    Of course, it also can be used for one person so that the many tasks we have to do … like getting our blog posts out on time….writing guest posts, etc. can be categorized and properly done.

    You know I’m going to spread this one around!


    • kathrynruth says

      Hi Donna,
      Asana is cool! I even send my husband info and he sits at his desk right next to
      He manages all the finances and this is a way to keep him in the loop by it being emailed to him.
      I like it because I can remind myself something is due, it sends me an email.
      Really very cool for an organization of a team or just yourself and it’s free!

  2. Hi,This is a nice important Blog.You are a good Article writer.This article is the most important for me good work keep writing.

    • kathrynruth says

      Hi Mark,
      Thank you for that compliment. Glad you found the article helpful. I will keep writing. Thanks for your comment.

  3. Looks an interesting tool to help automate your presence,

    • kathrynruth says

      Hi Dexter,
      Yes Asana is interesting and great to automate your business, whether you have a team or you are a soloprener. Thanks for your comment.

  4. Asana sounds like an interesting tool. I think it would be especially good when delegating tasks

    • kathrynruth says

      Hi Elise,
      Have a look at Asana, great way to plan for your business, either solopreneur or with a team. it makes delegation easy. Thanks for your comment.

  5. I have not heard about Asana before. Thanks for the information, I will look into this.

    • kathrynruth says

      Hi Sharon,
      Hope you find the information useful, it takes a learning curve to get it working but after that it’s great.
      Thanks for your comment.

  6. Hi Kathyrn,

    I agree with Donna, Asana sounds ‘cool’, even for us single operators.

    Enjoy learning about the different tools you profile here on your blog.

    • kathrynruth says

      Hi Ed,
      Yes it is indeed! I guess that makes me a Geek huh? Love all these amazing tools I have found and use for my business.
      Thanks for your comments!

  7. Hi Kathryn,

    I am hearing about Asana for the first time. With your analysis, it looks cool.

    I think I need to experiment with it and see how it works.

    Thanks for sharing.

  8. Hi Kathryn, I really like how you’ve got yourself set up in Asana. I’ve been using Trello in a similar way, but am thinking I’ll give Asana another look.

    • kathrynruth says

      Hi Ruth,
      I did try trello, but didn’t like it much. Then I saw Asana with trello like cards but it offers a lot more
      Try it out and see if you like it. Any questions you know where to find me. lol Happy to be of help anytime.

  9. Hi Kathryn,

    Great article on Asana. I’ve heard of it before but not really looked into it yet.

    Since I have returned to the IT industry I’ve partnered with a local company Asana sounds like it will be a great tool to collaborate wiith.

    Thanks for the informative post! 🙂

    • kathrynruth says

      Hey Richard,
      Thanks, I think it just might be the tool for you and your IT partners. Do have a look and see. You are welcome for the information.
      If you have a question you know where to find me. lol Happy to help.

  10. Very informative and It was an awesome post. I love reading your fantastic content. Thanks for sharing it with us. We are so greatful to your sharing.

    • kathrynruth says

      Thank you Laura,
      Do return I try and post weekly, though have been ill so missed a few weeks. Thanks for your comments.

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