Social Media Marketing Plan – Use An Editorial Calendar

 Planning for your business

Stay organized with a Social Media Marketing Plan using an Editorial Calendar

( Yes it’s a Plugin!)

An editorial calendar lets you plan ahead!

By planning your posts ahead of time. Most of us are so deep into our daily to-do lists that we forget to share the powerful, big picture  – your vision of how we help our readers and customers. How can you do that? By planning ahead.

social media marketing plan

An editorial calendar encourages blogging as a habit, wards off writer’s block, and ensures that you never miss another deadline.  Organizes your key-words for  Social media. Share the big dream we have for our customers early and often.

It’s a small, subtle thing, but you’ll be surprised at the difference it makes in your mindset, to have everything organized.

The Editorial Calendar

I’ve installed the Editorial Calendar plugin on this site and I encourage you to add it to your site. This article was pre-scheduled. This is a really helpful item.

I write on multiple sites regularly, but this plugin has definitely made my life easier. I have also added a note on my regular calendar to add content going out on other platforms.

Perhaps my favorite feature of the plugin was the cool way you could drag and drop different stories around the calendar, and it would update not only the calendar but the post itself. It was a huge help for keeping all our content organized and our team in sync.

An editorial calendar is just a fancy term for a publishing schedule.
Did you remember to write a post for next Tuesday?

What about the Tuesday after that? WordPress doesn’t make it easy to see when your posts are scheduled. The editorial calendar gives you an overview of your blog articles, and when each post will be published. You can drag and drop to move posts, edit posts right in the calendar, and manage your entire blog!

(There is a video that shows just how this works)< click

The Editorial Calendar WordPress plugin seemed to do the trick  It grabs all of your scheduled posts and drafts, and it placed them on a neatly organized calendar so we could see at-a-glance what content was coming up. This is SO COOL! Add your keywords there or separately in notepad.

See a month’s worth of posts at a glance.
Juggle your calendar by simply dragging and dropping posts from day to day.

  • Quickly edit your posts’ titles, contents, and publishing times
  • Publish posts or manage drafts
  • Instantly see the status of your posts
  • More easily manage posts from multiple authors.
    And you can do all of that right from the calendar interface itself. It’s simple and intuitive.

An Editorial calendar is simply a plan for your blog. It is thinking about ahead of time about what you are going to write. There’s a detailed explanation of editorial calendar at the Easy-to-Use Tool that Helps You Build a Breakthrough Blog from Copyblogger.


Keeping track of your articles in a simple way with this plugin.  Get organized for the new year with your social media marketing plan using an editorial calendar.

About Kathryn R. Maclean
A long time blogger with WordPress /domains & hosting. A Social Media Campaign specialist using Facebook, Twitter Pinterest, and Google + & Instagram. Affiliate & Network Marketer using resources as  Expert Author & Welcome Coordinator for the Power Affiliate Club.